Great opportunities don’t come often! And when they come your way, you make the most of it. A month back, something similar happened to us when we got a chance to work for Shankar Mahadevan Academy (SMA), Pune.
We had a clear motive behind creating the campaign - #VoiceYourPassion. Our objective was to highlight the performance of the very first batch of academy students. Along with that, we also identified relevant and integrated, marketing activities and channels to accomplish our campaign objectives as well as influence the audience.